Tag : Real Estate
Embrace Our Differences and Shoot for the Stars!

In our industry today there are adversaries who erroneously believe technology could replace us. We suffer technology-abuse at the hands of companies whose purpose is not supportive of the real estate professional, but purely to be profitable. We struggle against a wave of online portals offering consumers information without the perspective that comes with our experience and knowledge.

The Gold is in the Follow-Up…or, is it Fool’s Gold?

Your real estate broker and your CRM provider probably told you that the gold is in the follow-up. “Systematically reach out to your past clients and your leads, and problem solved.” However, what if that’s only partially true?